Carolina Rogoll has been building some of the world’s most beloved brands at Procter and Gamble for over ten years. She is the author of Star Brands: A Brand Manager’s Guide to Build, Manage & Market Brands, which introduces the Star Brand Model, a proven successful five-step process for building outstanding brands. Employed at the world’s largest consumer packaged goods company, Carolina has worked across different product categories in global markets and led several complex initiatives with diverse teams. She has a strong track record in brand building, business management and coaching.
She is the faculty member at the Masters in Branding program at the School of Visual Arts in New York City since 2011.
"The healthier our relationship is with ourselves, the better our relationships will be with others."
If you could be rich with one thing, what would it be?
Time. Because it could extend moments that matter.
Do you recall a specific experience when your action created an observable impact on your team? If yes, can you tell us how?
I like to do kick off retreats with my team when we embrace new challenges. It ensures everyone's motivated and starting with the same knowledge to start a new journey. I’ve set up many teams for success with this type of experience.
What do you have that you think the world should too?
The ability to plan ahead. It helps you be prepared and accomplish more.
If you could give more of one thing that you have, what would it be and why?
Introspection. The healthier our relationship is with ourselves, the better our relationships will be with others.